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Our Story
Our Ambition

Creating all-time favourites

With a simplistic approach to design and exclusively certified materials

All our products are created in the most natural way. We refrain from using chemicals or harmful substances and only source the softest materials for manufacturing.

Subtle colours and modest design complement the perfect product – simple, yet practical.

Kathrin is the creative head of VABY, responsible for product development. She also handles the company’s operational aspects and sales channels. Kathrin is a foodie with a preference for Austrian cuisine and has a passion for winter sports.

Rainer is responsible for the legal and financial aspects of the business venture. He also takes care of VABY‘s online presence. As Austrian, Rainer’s biggest passion is skiing while also being a keen surfer and sailor.

Did you already experience the

Slide VABY WOW ?

“Wow is this soft!” – we hear that a lot when parents are touching our products for the first time.

Our secret is a unique blend of high-quality cotton and natural bamboo fibre. Even after several washes, our products are ultra-soft and gentle on baby’s sensitive skin.

Certified by

Textiles tested for harmful substances, from the threads to the finished products, carry the OEKO-TEX Standard 100 label.
The Global Organic Textile Standard (GOTS) is the worldwide leading textile processing standard for organic fibres.
The Green Dot (Grüner Punkt) is a leading organisation supporting the recycling process of packaging material.
Better Cotton Initiative (BCI) is the largest cotton sustainability programme in the world.
DHL's environmental protection programme aims for zero emission by 2050.
Approved Vegan by PETA, the largest animal rights organisation in the world, certifies products which are 100% animal free.

Customer reviews

Happy parents from around the world

«Thick, soft, eco-friendly materials and of top-top quality.»



«Very soft and a great size that can last for a while. I will buy again!»



«Really very impressed with the quality and finish - super soft to touch and beautiful design! Recommended and already ordered again!»



«very soft and warm... cute design»



«Really nice product, great size, super soft! Plus quick delivery.»



«The quality is very good and it's very smooth on the baby's skin. I would definitely recommend it!»



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